During a time of physical distancing and people keeping their excursions to a minimum, businesses are trying to keep their operations going. Businesses along 33rd Street are in the fight. Some have limited staff on site. Some are offering phone orders and delivery. One is offering sales through Facebook and Instagram along with curbside pickup. One has free delivery in Saskatoon and half-price shipping for out-of-town customers. The 33rd Street Business Improvement District says these are examples of the ingenuity small business owners are displaying across Saskatoon in difficult times.